White background shoot
White background shoot has dominated the scene since photography entered the commercial world in the mid-20th century. This kind of photography was regarded as the gold standard for selling products and even today, product photoshoot against a plain white background is a worldwide standard for retail. At Ecomphotographer, we excel in white background photography and offer our services at affordable rates. We can make arrangements for both in-studio and outdoor photoshoot. Our studios are located in Delhi, Noida and Gurgaon.
Why White Background Shoot is the Norm for Retail
White background shoot refers to shooting product pictures using a pure, plain white background. Typically, commercial shoots come with elaborate sets and photogenic models that greatly enhances the aesthetics of the product images. But, ultimately, customers want to know the specifications of the products. For retailers, this means presenting their products straightforwardly and clearly, along with making the images visually appealing. The reasons why shooting on a plain white background is preferred are:
Colors are true
The shoot is clean and consistent
Full sizes can be minimized
Book a white background shoot with us to fully capture the attention of your customers
Customers get easily distracted and confused when they see product images clicked against different backgrounds, with a variety of angles and lighting. But, when products are presented against a simple white background, products stand out and customers can clearly understand the specifications and design of the products. With zero distractions, your products have the full attention of your customers.
White background shoot is quintessential to making your products marketable and accessible on any platform including eCommerce sites and social media. If you need help with your eCommerce product photoshoot, reach out to Ecomphotographer. We have a team of photographers with the latest camera kits and editors to cater to your specific needs.